Google Performance Max Campaigns There have been a lot of queries about what Google Performance Max is, how it compares to other campaigns, and how it performs since Google announced that it would be rolled out more widely. The purpose of this post is to provide answers to frequently asked questions and to assist advertisers […]
8 PPC optimization tips from a pro Digital marketing, we like to say, is a combination of art and science. Sure, there are rules, procedures, and steps to follow, but without a healthy dosage of imagination, your program is unlikely to succeed. This is something that experienced paid search marketers understand. They also understand the […]
PPC Tracking: A Comprehensive Guide [2022] The setup of your pay-per-click (PPC) campaign is only the first step. The next step is to track your PPC ad results so you may fine-tune your paid search campaign and achieve the desired outcomes. PPC tracking is a time-consuming but worthwhile procedure that may help you create traffic […]
eCommerce Shopping Cart Optimization Customers anticipate a flawless online buying experience as the demand for eCommerce websites grows. You must execute eCommerce shopping cart optimization in order to do so. A smooth checkout process is required to deliver this experience to an ever-increasing number of digital shoppers. Fortunately, thanks to recent technological advancements, building the […]
Increase sales with trigger Email Marketing When a customer makes a specified action, triggered email marketing uses automation tools to deliver a customized message. Triggered email marketing is an automated method of sending emails in response to user behavior. In a 2019 poll, 68 percent of marketers from across the world said they expected to […]
How to secure your social networks accounts These tips will help you keep your social media accounts safe from unsolicited hackers. Social media is an integral part of any company’s marketing strategy. Brand integrity is protected by keeping social accounts safe. Two ways to protect pages are changing passwords frequently and creating strong passwords. Businesses […]
How to promote eCommerce like a pro Marketing is a skill that can be used to grow a successful offline business. But, driving traffic to your online shop can be quite different. Your online store will allow you to reach more potential customers and give you complete control over their shopping experience. This is not an “if […]
Conversion funnels optimization tips A clear understanding of your conversion funnels can be likened to having directions (or setting Google Maps up) to the place you want. Because you and your team can communicate in the same language, a good conversion funnel will help optimize your marketing efforts. Obsolete data will eliminate the anecdote-driven analysis that plagues […]
The most popular Instagram hashtags 2022 The simple Instagram hashtag is vital and should not be underestimated. It is vital in increasing your Instagram reach and helps you grow your following. UAATEAM conducted their research on Instagram usage and found that 88% of brand posts contain at least one hashtag. Posts with at least one hashtag receive […]
These 30+ website optimization tools will help you grow your website To sustain long-term growth, it is crucial to continuously optimize your website. Your most important weapon in the fight for visitors and conversions is your ability constantly to improve your website. User expectations and the competition change, so you need to be able to […]
